CRM Systems and Business Software

AI can only work with what your business runs on.

Every engagement starts by checking what you use today: a CRM, an ERP, accounting or industry software, a custom system built for you, or a mix of tools that do not talk to each other. Then we set up, connect or build what is missing.

Where we start

First, we look at what you already use.

An AI agent that follows up with customers needs to know who they are, what they asked for and what happened last time. If that information lives in one salesperson's phone, the agent cannot help. So before we build anything, we find out where your information actually lives.

  • A CRM the team uses fully, partly, or has quietly stopped using
  • An ERP that runs stock, orders, production or procurement
  • Accounting software that holds your invoices, payments and customer balances
  • Industry software built for your sector, such as a property, insurance, logistics or school management platform
  • A custom system someone built for you years ago
  • A mix of spreadsheets, WhatsApp groups, email and paper that do not talk to each other
CRM

A CRM system built around your business.

We set up and customise a full CRM for how your business sells, serves and follows up. Not a contact list with a pipeline on top, but the system your team runs its customer work from every day.

Dashboard and reporting

One view of your pipeline, revenue, team activity and campaign results.

Contacts and customer records

Every customer with their full history, tags, custom fields and notes in one record.

Pipelines and opportunities

Deals tracked stage by stage, so nothing stalls without someone seeing it.

One inbox for every conversation

WhatsApp, SMS, email, Instagram and Facebook messages, website live chat and calls in one place.

Calendars and bookings

Online booking, automatic reminders and scheduling across your team.

Payments and invoices

Quotes, invoices and payment links sent from the same system that holds the customer record.

Marketing

Email and SMS campaigns, a social media planner and lists segmented by what customers have done.

Automations and workflows

Follow ups, reminders, task assignment and hand offs between teams that run on their own.

Websites, funnels, forms and surveys

Pages and forms that capture enquiries straight into the CRM, with no copying.

Reputation management

Asking happy customers for reviews, and replying to reviews from one place.

Phone system and call tracking

Business numbers, call recording, and knowing which campaign brought in each call.

Memberships and courses

Where your business needs them, member areas and online courses run from the same system.

Mobile app

Your team can see customers, reply to messages and update deals from their phones.

AI built in

AI that answers chats and calls, qualifies leads, books appointments and drafts replies, using the same customer data.

Under your brand

Where you want it, the whole system is white labelled with your name, logo and domain, so your team and customers see your brand.

Your existing software

We work with the software you already have.

If you run an ERP, an accounting system, an industry platform or your own custom software, we do not ask you to replace it. We connect AI to it, and connect it to your other systems, so information moves between them and your team stops copying data by hand.

For example:

  • Your ERP and CRM sharing customer and order data, so sales can see what a customer has ordered and owes
  • Your accounting software receiving invoices automatically when a deal closes
  • Your support tools passing each ticket to the right team, with the customer history attached
  • Website forms, ads and WhatsApp enquiries landing in the system your team already works in
  • Reports pulling from every system at once, instead of someone building them by hand each month
Custom software

Custom software when nothing off the shelf fits.

Some businesses work in a way no product was designed for. Our software development team builds custom business software for how your company works, designed from the gaps the assessment found rather than from a feature list.

  • Business software built around a process no product handles well
  • Internal tools for approvals, operations and field teams
  • Portals where clients, agents or suppliers log in to see their own information
  • Dashboards that bring numbers from several systems into one view for leadership
How it connects to AI

Structure first. Then scale.

Also available on its own, if you need working systems before you think about AI.

01

Assess

The assessment maps what you run today and shows where data is missing, duplicated or stuck in one place.

02

Set up, connect or build

We decide with you what to set up, what to connect and what to build, and in what order.

03

Put AI to work

AI then works on clean, connected data: answering customers, following up, preparing reports and flagging what needs attention.

Free Operations Review

Bring one process. We will show you where AI fits.

Book a free 30 minute Operations Review. You leave with a written summary whether you hire us or not.